Algatech’s AstaPure® Natural Astaxanthin is now NOP Organic-certified. PRNewsfoto/Algatech Ltd.

Algatech (Algatechnologies) Ltd., at Kibbutz Ketura, in Israel, has announced its 100% organic Haematococcus pluvialis microalgae powder and astaxanthin oleoresin as part of its AstaPure line. Algatech was granted National Organic Program (NOP) certification from the USDA Agricultural Marketing Service.

“NOP organic certification means that our products are being cultivated, processed-and thus able to be labeled as-organic,” says Efrat Kat, VP Marketing and Sales for Algatech. “This certification, in addition to our GMP accreditation and non-GMO project verification, reaffirm our commitment to providing premium quality ingredients that consumers and industry partners can trust.”

“Supplying pure, natural microalgae requires a tremendous amount of knowledge, experience, and fully controlled processes, with constant attention paid to the smallest details,” explains Shoshi Shunak, QA Manager for Algatech. “We cultivate microalgae in a patented, eco-friendly, closed system that allows the production of the highest quality ingredients and prevents any exposure to contaminations.”

“Our plant, in the Arava Desert between the Dead Sea and the Red Sea, is a living example of how it is possible to green the desert and unlock the potential of a non-fertile land,” said Hagai Stadler, Algatech’s CEO. “Recycling water, saving solar energy is just a small part of activities that Algatech does on regular basis to minimize its environmental footprint. For us, this is a fundamental part of our shared vision: to make an impact by bringing the good that’s inherent in microalgae to the world.”